Working with Delivery Agent I was a lead designer of UI and visual assets for the online shopping sites of top clients including FOX, FX, UFC, NBC, various NBA teams, and many more. I also colaborated on global marketing strategies with the engineering, business intelligence, marketing, and merchandise teams. Below are a few examples. I would love to explain in detail the processes and learning experiences behind some of our biggest successes. Please contact me for more info.
Email Marketing Design
My experience includes working alongside with email marketing managers, copy teams, and in house photographers to design compelling product promotions, stories, and strategy-focused campaigns with the goal of optimizing audience engagement, retention, and conversion.
Experiences include design and pre-flight production of magazine and newsprint ads, outdoor bus and billboard advertising, apparel, direct mail, brochures, and other various deliverables.
From massive network premieres like "24", "Parks and Rec", "Sons of Anarchy" and other top tier programs to NBA, UFC, and NASCAR brands, as well as small mom and pop local businesses and great charities like "Stand Up 2 Cancer". These banners were displayed on both the clients store pages and main content sites as well. Here is just a small sample.
Social Media Marketing Assets
At Delivery Agent when our NBA teams made playoffs it was a special time. Our campaigns planned to deploy marketing assets like emails, banners, and social posts the exact minute a winning game ended. Along with the CTA, the assets featured the final score and MVP of the game, which were obviously undetermined till the very last shot. We would literally be watching the games with our fingers at the keyboards.
At Delivery Agent I worked cross-team with marketing, business management, and merchandising along with network account managers to promote merchandise around season premiers and major episodic events. We utilized countdown timers, drip campaigns, and exclusive behind the scene footage and Key Art. 24: Live Another Day is just one of several examples that I would be happy to share.