At Delivery Agent when our NBA teams made playoffs it was a special time. Our campaigns planned to deploy marketing assets like emails, banners, and social posts the exact minute a winning game ended. Along with the CTA, the assets featured the final score and MVP of the game, which were obviously undetermined till the very last shot. We would literally be watching the games with our fingers at the keyboards.
 At Delivery Agent I worked cross-team with marketing, business management, and merchandising along with network account managers to promote merchandise around season premiers and major episodic events. We utilized countdown timers, drip campaigns, and exclusive behind the scene footage and Key Art. 24: Live Another Day is just one of several examples that I would be happy to share.
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